Retweet: Creating urgency in your writing and emails 1/5 by Alan Harris
So how do you get people to take action quickly with your own business? You need to eliminate any potential procrastinating ways. How? By creating a sense of urgency in your writing.
Whether you’re writing an irresistible email subject line, drafting up a promo, creating an email invitation, or writing a social post, here are five ways to grab the attention of your audience, and ignite them into action.
1. Set a Deadline
Nothing conveys a sense of urgency quite like a deadline. Reinforce the deadline in your email subject line or headline, the body copy and in the call-to-action. Use words such as “ends tomorrow,” “good until 3/3/15,” or “offer expires Thursday.”
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